Challenge

• Worship visuals lacked consistency and needed a refreshed, cohesive look

• Livestream setup required frequent troubleshooting

• Website content was outdated and engagement was low

• Social media presence was inconsistent and underperforming

• Rental operations relied on paper contracts, manual scheduling, and physical keys

• No file structure or documented procedures existed for media, rentals, or communications

• Staff spent unnecessary time coordinating rentals and replacing lost keys

• The church needed modern, efficient systems to support growth and outreach

My Role

• Media & Communications Lead

• Website & Social Media Manager

• Rental Manager

• Designer, technician, and workflow optimizer

• Responsible for improving visual identity, digital engagement, and operational systems

Process

Media & Communications

• Met with leadership weekly to align on service themes and communication priorities

• Audited existing slides, livestream workflows, and digital materials

• Designed new templates for worship slides, announcements, and social graphics

• Produced weekly visuals aligned with each service’s message

• Operated audio/video equipment during services

• Improved lighting, sound, and camera setups for a more polished livestream

• Implemented new processes to reduce setup time and technical issues

• Coordinated with pastors, musicians, and volunteers for smooth service flow

Website & Social Media

• Updated and maintained the church website to ensure accurate, timely content

• Created and scheduled social media posts across all platforms

• Designed graphics and campaigns for events, holidays, and community outreach

• Monitored website and social analytics to track engagement and adjust strategy

• Strengthened the church’s online presence through cohesive branding and messaging

• Increased engagement across all digital channels, contributing to membership growth

Rental Management & Operations

• Evaluated the outdated rental process (paper contracts, manual scheduling, physical keys)

• Converted all rental contracts to digital, sign‑online documents

• Replaced keyed locks with programmable coded locks

• Eliminated locksmith fees, key duplication costs, and key‑return issues

• Built a dedicated rental website for online booking and contract signing

• Automated confirmations and reminders to reduce administrative workload

• Standardized rental procedures for consistency and efficiency

• Increased rental bookings by 20%

Systems & Procedures

• Created a complete file structure for all media, rental, and communication assets

• Documented step‑by‑step procedures for every task I was responsible for

• Ensured continuity, clarity, and ease of training for future staff and volunteers

• Reduced confusion, duplicated work, and last‑minute scrambling